Our goal in these spots was to get people up and into the kitchen, filling their plates, glasses, and bowls with the rich and creamy flavor that Real CA Milk brings to every meal. Not to sound completely cheesy, but our approach in designing “Bribe” and “Tortilla” was to keep it real. Real, delicious food being made by real people; real families in real situations. With that as our guide, we dug in. By focusing on family-driven moments in beautiful settings, and on products made with Real California Milk at the center, we think we evoked that famous California authenticity in these spots. We think we kept it real. We hope you agree.
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Our Process
