We’ve always been dedicated to shooting food that’s not only delicious, but real. So when Venables Bell & Partners came to us with a new focus for Chipotle, we knew we had to be part of it. We zeroed in on what brings Chipotle’s die hardest customers back in the door again and again: the real, fresh ingredients that create meals both unforgettable and mouth-wateringly good. We accomplished the task of bringing that feeling to screen via a series of detailed motion control passes, aided of course by a comprehensive previs process. Then we layered all those passes, tidied them up, and sent off a spot ready to whet any appetite. We hope you REAL-ly like the result.
Share
Our Process
